#24: Valle’s Steak House
Valle’s Steak House opened in 1933 with a food-focused business model instead of attempting to draw customers in with the promise of good booze (which had just become legal again due to the end of prohibition). Considering Valle’s Steakhouse was based out of Massachusetts, it should be no surprise that customers didn’t just go to Valle’s for the steak; the main lobsters sold like hotcakes.
In fact, Valle’s was selling more than 40,000 lobsters a week in its Boston area locations by the mid-1960s, and business was going very well. After almost 80 years of putting steak and lobster on customers’ dinner plates, the final 20 of which were filled with financial turmoil, Valle’s closed up shop for good in 2000.